Scroll ahead to read Helen's tips and tricks to all things color matching. She simplified everything from how to find your undertone, online tools and tips you can use to identify your perfect shade and some of her favorite foundations and concealers from Sephora Collection, Makeup by Mario, Haus Labs by Lady Gaga and more. We chatted with Helen Dagdag on all things color matching, and the Sephora Beauty Director delivered. Stumped and foundation-less.īut, my color matching confusion is now a thing of the past. Just when I think I clicked on a foundation shade that best matches my skin, my next pick looks like it could also work. I love shopping for makeup online, but to be quite honest, color matching without an in-person visit to Sephora's Beauty Counter always leaves me feeling baffled. E! has affiliate relationships, so we may get a commission if you purchase something through our links. The ultimate outcome is the most beautiful you possible.We interviewed Helen Dagdag because we think you'll like her picks. Like the masterpieces of da Vinci, Sephora, Pantone and X-Rite merge scholarship and beauty in one seamless process. Shade Finder: Find Your Perfect Foundation Match Sephora Singapore SHEER - DEWY BECCA Aqua Luminous Perfecting Foundation Great for hiding minor skin imperfections and creating a dewy, glowy finish. SEPHORA + PANTONE COLOR IQ fuses science with artistry pairing the trained eye with a test and proven color matching system. Cosmetic products constantly promise to “match every skin tone,” however, how many actually live up to this promise? How many times have you walked into a drug store, purchased a foundation, and then returned home to find the color absolutely did not match? I know that I have done this a ton of times. The top 50 beauty merchants make up a 27 billion pie, and a whopping 49 of it is controlled by Ulta and Sephora, according to data provided by market intelligence firm 1010data. This means no more crying over discontinued cosmetics! With the color matching system, you will always have a reference point for choosing a new foundation. I Love You, Lisa Kudrow’s character has an entire monologue dedicated to stocking up on a discontinued nail polish shade. I know that I am not the only female in the world to suffer from the misery associated with having one’s favorite cosmetic hue discontinued. You will see each brand foundation shade with its corresponding ColorIQ. Once your skin tone profile has been collected, your Sephora specialist will share the pertinent product information with the customer via a dedicated iPad app and email. LaurieBT 09-27-2017 02:47 PM Hi VIBNewbie, If you already know your ColorIQ number, you can type it into the search field and search for all matching foundations by brand name. A small variety of hues will match your tone, so the talented team at Sephora is trained to find the most flattering color for every complexion. Based on this assigned color, foundations from Sephora’s makeup inventory are matched accordingly. To accommodate the fluctuations in skin tones, a median tone is assigned. First, a cosmetic artist at Sephora will sample three areas of your skin using the Capsure device: the collar, the cheek and the neck. The process is quite simple and painless-especially if makeup shopping isn’t your thing. Guess who was privileged enough to test this new technology upon launch? Yours truly. The trio has teamed up to create a skin tone color matching process-called SEPHORA + PANTONE COLOR IQ-that pairs Sephora’s makeup inventory to the unique complexion of each customer. With the help of Xrite (Munsell), Pantone and Sephora, women like myself will no longer have to play the guessing game when it comes to choosing a foundation. One of the hardest choices to make is that of a foundation-the base of what your entire makeup routine should be. The choices are endless and I find myself wandering the aisles aimlessly, trying to figure out what all I want to purchase. The color capture technology then assigns each person a Pantone skin-tone number, which when entered into the coinciding iPad app, brings up a list of foundations of the more than 1,000 Sephora sells that are the closest match for the customer's skin tone. However, when I walk into a cosmetic specialty store like Sephora, I am often overwhelmed. Color Science & MakeupĪ self-professed girlie girl, Sephora is my makeup playground. Julia is in her (ahem) early-thirties and lives in Rockland County… a suburb about 40 minutes north of New York City. Enjoy free shipping and returns on all orders. Julia Morgan is a homemaker and design enthusiast covering events in her neck of the woods from her vantage point in upstate New York. Offering more than 100 shades of professional quality cosmetics for All Ages, All Races, and All Genders.
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